{"product_id":"mama-wilderness-crewneck-sweatshirt","title":"Mama Wilderness Crewneck Sweatshirt","description":"A wild-hearted tribute to motherhood and the outdoors. The embroidered “MAMA” design brings together forest imagery, antlers, feathers, evergreens, and a bold lightning bolt—an expressive nod to the woman who is nurturing, grounded, and impossible to tame. The classic crewneck silhouette feels at home on crisp woodland walks, cozy cabin mornings, school runs, and relaxed weekends with the family. 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